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Welcome to the all new Yankee Shopper, now direct-mailed to 66,400 homes and businesses in southern Worcester County, Massachusetts, reaching more consumers and organizations than any other single publication.
Our mission is to provide readers with news about their local businesses: profile stories, new products and services, special events, open houses, promotions, donations. All staff-written news articles and columns focus on local business solutions and happenings.
We publish two print editions every month:
1st of the month issue goes to all 32,000 addresses in Auburn, Charlton, Dudley, Oxford, and Webster.
No other single publication is mailed to everyone in these towns.
15th of the month issue goes to all 34,400 addresses in Douglas, Grafton, Millbury, Northbridge, Sutton, and Uxbridge. No other publication saturates these towns.
In addition, 8,000 copies are distributed at stores and restaurants throughout the area and in adjacent towns, including NE Connecticut.
Have a news item? Email us at [email protected] or call us at 508-943-8784. Deadlines are eight days before the publication date.
Want to promote a product or service? We offer an array of display ad options at many price points. Email us at [email protected] or call 508-943-8784. You can send us an ad you've created, or we will work with you to create one to your specifications.
Online advertising may be done alone or in combination rate with print advertising. Options include the following:
Banner and sidebar ads, which appear on the home page and other selected pages.
Yankee Coups: link to local savings is a separate, searchable section, offering printable coupons to add impressions to your print program with 24/7 availability. Coupons rotate on the home page in random sequence. To receive an order form by email, send Chris a note: [email protected]
Classified ads can be added with the self-service capability.
Questions? Email us at [email protected] or call us at 508-943-8784, or stop by to see us at our office in Webster at 168 Gore Road.